Use of Cookies, Pixels and Similar Technologies
This Cookies Policy explains how Private Tours Greece., located at 26 Agias Paraskevis Street, Elliniko, Attica, 16777, Greece, with VAT Number 147784552 and email address [email protected] (hereinafter referred to as the “Company”, “we”, “our”, or “us”), uses cookies and similar technologies on the website Tours-Greece.gr.
Our website uses cookies, pixels, and local storage technologies to improve website performance, provide secure booking functionality, personalize user experience, and support advertising and analytics services.
These technologies help us understand visitor behavior, optimize website functionality, improve service quality, and deliver relevant advertisements across platforms such as Google and Meta (Facebook / Instagram).
Information collected through these technologies may be shared with trusted third-party service providers, including analytics platforms, advertising networks, payment processors, and social media partners, always in accordance with applicable privacy laws.
By continuing to use our website and accepting cookies through our cookie consent banner, you agree to the use of cookies and similar technologies as described in this Policy.
Understanding Cookies, Pixels and Local Storage
Cookies
Cookies are small pieces of information that are placed on your computer, mobile phone, or tablet when you visit a website. They help websites recognize your device, remember your preferences, and improve the overall browsing experience.
Cookies also support important website functions such as secure login sessions, booking processes, and user settings.
Pixels
Pixels are tiny tracking technologies embedded in webpages or email communications. They help us understand user interactions, such as page visits, ad performance, and email engagement.
This allows us to improve our services and optimize advertising campaigns across platforms like Google Ads and Meta Ads.
Local Storage
Local storage is a browser-based technology that saves certain information directly on your device. It helps us remember your preferences and improve website performance during future visits without requiring repeated actions.
Why We Use These Technologies
We use cookies, pixels, and local storage for the following purposes:
• Supporting secure booking and checkout systems
• Preventing fraud and unauthorized transactions
• Improving website speed, navigation, and usability
• Monitoring website traffic and visitor behavior
• Measuring website performance and customer satisfaction
• Evaluating advertising campaign effectiveness
• Supporting remarketing and personalized advertising
• Enhancing user experience across multiple devices
• Meeting GDPR and Google Consent Mode compliance requirements
Categories of Cookies We Use
Essential Cookies
These cookies are required for the website to function correctly and cannot be switched off.
They are used for:
• Booking system operation
• Secure payment and checkout services
• Fraud prevention and transaction security
• Session management
• Website protection and technical security
• Saving cookie consent preferences
Without these cookies, certain essential services may not be available.
Performance and Analytics Cookies
These cookies help us understand how users interact with our website so we can improve functionality and performance.
They may include services such as:
• Google Analytics
• Google Tag Manager
• Website traffic analysis tools
• Performance monitoring systems
These tools help us improve speed, usability, and the overall customer journey.
Marketing and Advertising Cookies
These cookies are used to deliver more relevant advertising, measure campaign success, and improve marketing performance.
They may include:
• Google Ads
• Google Remarketing
• Meta Ads (Facebook & Instagram)
• Meta Pixel
• Conversion tracking systems
• Conversion API integrations
These technologies help us show users advertising that is more relevant to their interests and previous interactions with our website.
Third-Party Payment Cookies
Our payment providers, including Viva Wallet, may use cookies required for secure payment authorization, fraud detection, and transaction validation.
These cookies help ensure payment security and regulatory compliance.
Managing Your Cookie Preferences
Users have the right to:
• Accept all cookies
• Reject non-essential cookies
• Customize cookie settings
• Withdraw previously given consent at any time
Essential cookies remain active because they are necessary for security and booking functionality.
Analytics and advertising cookies are activated only after user consent has been provided.
Users may change or withdraw their cookie preferences at any time through the cookie settings panel available on our website.
Supervisory Authority
If you believe that your data protection rights have been violated, you have the right to lodge a complaint with:
Hellenic Data Protection Authority (HDPA)
Kifisias Avenue 1-3,
P.C. 11523, Athens, Greece
Website: www.dpa.gr
Browser Cookie Controls
Most web browsers allow users to manage cookie settings directly, including blocking, limiting, or deleting cookies.
These options are usually available under the “Settings,” “Preferences,” or “Options” section of your browser.
Common browsers include:
Please note that disabling certain cookies may affect the proper operation of some website features.
GDPR and Advertising Compliance
This website operates in accordance with:
• General Data Protection Regulation (GDPR)
• EU Cookie Consent Requirements
• Google Consent Mode
• Google Ads Policies
• Meta Ads Policies
We process cookies and related technologies only where legally permitted and based on the appropriate user consent preferences where required.
Contact Information
For questions regarding this Cookies Policy or any privacy-related matter, please contact:
Private Tours Greece
26 Agias Paraskevis Street
Elliniko, Attica 16777
Greece
Email: [email protected]
